In 1918, Herschel Mills Duncan founded the original Duncan Coffee. Herschel, whose uncle J.W. Neal founded Maxwell House, developed a special blend called Maryland Club which was priced above competitors and cultivated an elegant image. For 46 years, until the brand was sold to Coca-Cola, Duncan Coffee was famous nationwide for its coffee.
In 1959, Herschel's nephew, Charles Duncan, acquired the company. Duncan Coffee went on to make several acquistions and eventually was purchased by The Coca-Cola Co. Charles Duncan served for a brief time as chairman of Coca-Cola.
In 1997, Herschel Mills Duncan IV fired up the roasters and reestablished the Duncan Coffee Company. Continuing in the footsteps of his great-grandfather, Herschel IV provides the same commitment to quality and freshness in each of Duncan Coffee's roasts.